Is an abbreviation enough to save your sales team? This one just might be. Meet the MEDDIC sales process. If you deal with buyers whose complex, internal politics and buying processes feel like a black box, the MEDDIC sales process gives you a clear path forward. How? It helps you qualify buyers so the right […]
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We are passionate about our mission to unlock reality to help people and companies reach their full potential. We are proud of the revenue intelligence category and The Reality Platform™ we’ve built. We love that we have raving fans. As the Chief People Officer at Gong, it’s imperative to me that all employees feel valued, […]
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Your team has been working remotely for 2+ years, and you are ready to bring them back to the office. But are they ready? Do you have a plan? Do you know what your staff is really thinking? Do they want to come back in person? And if so, every day or more of a […]
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“Adapt or die.” In the 2011 movie Moneyball, Oakland A’s manager, Billy Bean, tells his lead baseball scout (a 29-year veteran in the industry) to “adapt or die.” The scout complained that Bean was “discounting what scouts had done for 150 years” in favor of a “kid who has an economics degree from Yale.” Bean, […]
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All businesspeople get them. They are usually bad to very bad (to awful). Often they are automated. They rarely include any customization or personalization. Cold emails. If I had a dollar for every terrible cold email I’ve received in my business career, well, let’s just say I would not be writing this article now. […]
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Sometimes a flashy sales presentation will not get the job done. Depending on your product/service or who you are speaking with, you may need to get more technical in your sales approach. This is where a sales engineer becomes a huge asset to your team. A sales engineer is like a player-coach — one part […]
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The SPIN Selling Methodology is similar to Solution Selling. It relies on great sales discovery and question-asking to help customers understand their problems, how impactful they are, and what the best solution might look like. The sales world is not short on sales methodologies. We blogged about what we believe are the top 12. Clearly, […]
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Imagine a world where you had a single, full, real-time, unfiltered, unopinionated source of truth. Let’s break down those “sources of truth”: Single: No silos. No need to pull go to sales and marketing and customer success to retrieve relevant data. Full: No “partial truths.” Not a slice of reality. Not a few recorded calls […]
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Building software for enterprise customers is never easy. Enterprises have complex needs, many different stakeholders, and they sometimes bring up requests that stem from unique settings, and which may not directly deliver value to other customers. What’s more, some requests might be positioned as mandatory to close a deal and may come up with specific […]
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Sales forecasting isn’t revolutionary — it’s been around since the dawn of time. But the issue: It’s not always real. Forecasting relies on opinions … subjective percentages tied to “what we think” will happen. Take a single deal: A sales rep who is overly aggressive may have a different looking forecast compared to a rep […]
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The world has changed dramatically. As Nick Mehta, CEO of Gainsight said, “even though our jobs might have felt hard before going remote, they definitely seem like smooth sailing in hindsight.” And the key to thriving in today’s economy, according to Nick? Driving more sales from customers. (Some things in sales never change!) Nick joined […]
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Not even 20 years ago, “collecting data” was something few companies did. Nowadays, people talk about everything they will do with big data. But back then, companies didn’t even care about small data. Data is exploding. And it’s becoming more complex and diverse by the day. With the explosion of the internet, ever-growing points of […]
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The best salespeople do everything in their power to create an unfair advantage. Chris Orlob, John Barrows, and Mark Roberge know a thing or two about how to create this unfair advantage and dominate sales. Chris was an early Gong guy (Nov ‘16 start date) where he’s served as the Senior Director of Product Marketing […]
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Gong, the reality platform leveraging artificial intelligence to transform revenue and customer-facing teams, today revealed the sound of success – understandable in any language – in a new commercial that will air during the Super Bowl. The spot, highlighting Gong’s ability to help businesses increase sales, is running (loudly) on NBC and on social media, […]
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